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iF design award
Gold for power one
After being honored as “Innovator of the Year” 2004, Dr. Dejan Ilic, CEO of VARTA Microbattery GmbH, was only recently presented the “Factory of the Year/GEO”-Award.
Now again a prestigious prize follows: the iFdesign award gold was presented for outstanding creativity for the packing of the premium hearing aid battery power one.
power one was the only product which received theif design award gold for packaging. This award – selected by an international jury – is the most important product design award world-wide.
VARTA Microbattery has elevated their power one battery brand to a position of dominance in the international hearing aid battery market. The reasons for this prominence include product innovation, world-class manufacturing technology, and a commitment to quality.
Herbert Schein, General Manager Marketing & Sales: „The reason for this success are the technical innovations, a sophisticated marketing concept and packaging custom-made to the requirements of the hearing aid user“.
Premium quality power one products are manufactured in Germany and are distributed exclusively through the hearing aid specialists around the globe.
User-friendly design and comfortable handling, especially by its extra long tabs, determine the brand power one. Highest quality and security in connection with the use of environmentally friendly material make the product altogether a perfect solution.
Anja Krueger, International Sales & Product Manager Retail: “We have set particularly high value on the packaging to combine design with the worldwide approved color coding. The iFDesign Award gold 2005 is proof that we have achieved our objective”.
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